Source link : https://health365.info/uk-bans-sunlight-hours-tv-classified-ads-for-cereals-truffles-and-burgers/
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The United Kingdom govt is banning sunlight hours TV ads for sugary meals like granola and truffles in its fight towards kid weight problems, branding such standard pieces as junk meals.
Underneath measures unveiled on Tuesday, classified ads appearing “less healthy” food and drink will handiest be allowed to be aired after the 9:00 pm watershed from October subsequent yr.
Consistent with the Nationwide Well being Provider, weight problems is emerging amongst British youngsters with one in 10 four-year-olds now regarded as to be overweight. And one in 5 five-year-olds suffers from enamel decay from consuming an excessive amount of sugar.
Additionally incorporated at the govt’s record—which makes use of a scoring machine in keeping with each and every merchandise’s sugar, fats and salt content material—are pre-packaged standard sugary breakfast meals equivalent to croissants, pancakes and waffles.
“Breakfast cereals including ready-to-eat cereals, granola, muesli, porridge oats and other oat-based cereals” are incorporated, the federal government mentioned.
Additionally at the banned record are merchandise equivalent to chickpea or lentil-based crisps, seaweed-based snacks and Bombay combine in addition to power beverages, hamburgers and rooster nuggets.
However the brand new restrictions won’t observe to more fit choices equivalent to herbal porridge oats and unsweetened yogurt.
The federal government hopes the brand new measures may assist save you some 20,000 instances of adolescence weight problems a yr.
“Obesity robs our kids of the best possible start in life, sets them up for a lifetime of health problems, and costs the NHS billions,” Well being Secretary Wes Streeting mentioned.
“This government is taking action now to end the targeting of junk food ads at kids, across both TV and online.”
© 2024 AFP
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Publish date : 2024-12-05 04:11:00
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